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Home / Privacy Policy

Privacy Policy

Last updated: March 2026

1. General Information

backiee is a website and application service ("Services") created, developed, and operated by good2create.

This Privacy Policy explains how we collect, use, store, and protect personal information when you access or use the backiee Services.

By accessing or using the Services, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Data Controller

The data controller responsible for processing personal data through the backiee Services is:

good2create
Hungary
Contact: Contact us

If you have any questions about this Privacy Policy or how your data is processed, you may contact us at the address above.

3. Legal Basis for Processing (GDPR)

We process personal data based on the following legal bases under the General Data Protection Regulation (GDPR):

  • Performance of a contract – Processing necessary to provide the Services, such as account creation, account management, synchronization, purchases, and support-related functionality.
  • Legitimate interest – Processing required for improving the Services, ensuring security, preventing abuse, detecting fraud, analyzing usage, and maintaining service performance.
  • Consent – Processing optional personal data that you voluntarily provide, and where required, the use of non-essential cookies or personalized advertising technologies.
  • Legal obligation – Processing required to comply with legal requirements such as accounting, invoicing, tax, and other applicable legal obligations.

4. Scope of This Privacy Policy

This Privacy Policy applies to both the backiee website and the backiee applications, including but not limited to Windows, Android, iOS, and other supported platforms, unless a separate privacy notice is explicitly provided for a specific service.

5. User Accounts

Browsing and downloading wallpapers from backiee does not require an account.

A user account is required only for certain features of the Services.

Website features requiring an account

  • Uploading wallpapers
  • Commenting on wallpapers
  • Following publishers
  • Creating personal wallpaper lists such as favorites, folders, and history
  • Creating folders that may optionally be made publicly available

Application features requiring an account

  • Uploading wallpapers
  • Commenting on wallpapers
  • Following publishers
  • Synchronizing personal wallpaper lists across devices, such as favorites, folders, and history

For certain platforms, including the Windows application, PayPal or Stripe purchases may require a user account. Premium subscriptions are associated with the login used during purchase.

6. User Provided Information

When registering for the Services, users may provide the following information:

  • Publisher name (required)
  • Profile photo (optional)
  • Name (optional)
  • Email address (optional, except where required for certain login or purchase flows)
  • Gender (optional)
  • Age (optional)
  • Country (optional)
  • Website (optional)

Certain profile fields such as profile photo, gender, age, and country can be set to private and will not be visible to other users.

Publisher name and profile photo (if public) may appear in:

  • Public profile pages
  • Wallpaper pages
  • Comments
  • Public collections
  • Publisher rankings
  • Follow lists
  • Recommendation panels

If provided and not set private, certain profile fields such as gender, age, country, and website may also appear on public profile pages, wallpaper pages, and other public-facing parts of the Services.

Name and email address are never publicly visible and are only accessible by the user and the Service operator, except where sharing with listed service providers is necessary to operate the Services.

Email addresses may be used for transactional and service-related communications, including:

  • Welcome emails
  • Service notifications
  • Support-related responses
  • Optional user statistics emails

7. How We Use Personal Data

We use personal data to:

  • Provide and maintain the Services
  • Create and manage user accounts
  • Enable uploads, comments, follows, favorites, folders, and synchronization features
  • Process subscriptions and purchases
  • Send transactional or service-related emails
  • Provide customer support
  • Improve service quality, usability, and performance
  • Protect the Services against abuse, spam, fraud, and security incidents
  • Comply with legal, accounting, and tax obligations

8. Data Storage and Security

User information is stored in a MySQL database and related service infrastructure operated on secure servers.

Our primary hosting provider is DigitalOcean, and servers used to store data are located in the United States, including New York.

We use industry-standard security measures including:

  • Encrypted connections (HTTPS)
  • Secured server infrastructure
  • Access restrictions
  • Server-level and application-level security controls

Despite these protections, no online service can guarantee absolute security.

9. Viewing, Modifying, Exporting, or Deleting Your Data

Users can manage their personal information through the Account page.

Applications

Hamburger Menu → Account

Website

Account → My Account

Users can:

  • View stored data
  • Edit profile information
  • Export personal data
  • Delete their account

Account deletion can also be requested by contacting: Contact us

We aim to respond to account deletion requests within 3 working days.

When an account is deleted:

  • Personal information is immediately removed from the active database
  • Cached and backup copies are deleted within 10 days

User-uploaded wallpapers may remain publicly available unless they are deactivated prior to account deletion. In such cases, all personal identification information associated with the deleted account is removed.

10. Data Export

Users may download their stored personal information in JSON format using the Export Account Info feature.

This option is available on the Account page on both the website and in the applications.

11. Information Collected Automatically

When using the Services, certain technical information may be collected automatically.

This may include:

  • Internet Protocol (IP) address
  • Unique device identifiers
  • Anonymous advertising identifiers
  • Operating system information
  • Application version
  • Mobile network information
  • Approximate location, such as city or region
  • Usage statistics and technical diagnostic information

Some of this information may be considered personal data under applicable privacy laws.

This data is used to:

  • Maintain service performance
  • Improve functionality and reliability
  • Analyze usage trends
  • Detect abuse, fraud, or technical issues
  • Support advertising and content measurement where applicable

12. User Generated Content

Users may upload images and other content to the Services. Such content is governed by our Terms of Service.

Users understand and agree that uploaded wallpapers and other public submissions may be publicly available and may be viewed, collected, copied, or used by others.

13. Social Authentication

Users may choose to sign in using third-party authentication providers.

Currently supported providers may include:

  • Microsoft
  • Facebook
  • Google
  • Apple
  • X
  • VK

These providers may share limited profile information to help create or identify your account, including:

  • Name
  • Email
  • Profile photo
  • Country
  • Age
  • Gender

Users may modify or remove this information at any time. If such data is changed or deleted within backiee, we do not continue storing the originally fetched information unless it is still actively used in your profile.

14. Third-Party Services and Processors

We use several third-party services to operate the backiee platform. These service providers may process limited personal data as necessary for their functionality.

Push Notification Services

Push notifications may be delivered through the following providers:

  • Microsoft WNS
  • Google push services
  • SendPulse

These services are used to deliver notifications to your device or browser. We do not intentionally provide your general profile data to these services beyond what is necessary for notification delivery.

Users may disable push notifications through application settings or browser/device settings.

Analytics and Store Statistics

We may use aggregated analytics and store statistics from services such as Google Analytics, Microsoft Store, Google Play, Apple App Store, and similar platforms to understand app and website usage, improve performance, and measure service quality.

15. Advertising

backiee displays advertisements provided by third-party advertising partners.

These partners may use cookies, device identifiers, advertising identifiers, and similar technologies to deliver relevant advertisements, limit repeated ads, measure advertising performance, and improve ad targeting.

Advertising partners may include:

  • Google AdSense
  • Google AdMob
  • AdDuplex
  • Microsoft Advertising
  • Playwire

Playwire advertising services may collect aggregated and anonymized or pseudonymized data for advertising optimization and measurement.

For details on how these partners handle data, please review their privacy policies directly.

Users may opt out of personalized advertising through browser settings, cookie consent preferences, or device settings where supported.

16. Third-Party Payments

Certain subscriptions and purchases are processed by third-party payment providers.

These providers may include:

  • PayPal
  • Stripe
  • Számlázz.hu

Payment transaction data is stored by these providers.

backiee stores only limited transaction-related references, such as:

  • PayPal or Stripe transaction ID
  • Invoice number
  • User ID

Payment details such as bank card data are never stored on backiee servers.

17. Cookies and Similar Technologies

The website may use cookies and similar technologies to ensure proper functionality, improve user experience, measure usage, and support advertising.

Types of cookies we may use

  • Strictly necessary cookies – Required for core website functionality such as login, security, and saving privacy preferences.
  • Analytics cookies – Used to understand website usage and performance.
  • Advertising cookies – Used by advertising partners to display relevant advertisements and measure ad performance.

Where required by law, non-essential cookies are used only after obtaining your consent.

Users may control cookie preferences through their browser settings and, where available, through the cookie consent banner or settings interface on the website.

18. International Data Transfers

Some of our service providers or infrastructure providers may store or process data outside the European Economic Area (EEA), including in the United States.

For example, our primary hosting infrastructure is provided by DigitalOcean and servers used to store data may be located in New York, USA.

When data is transferred internationally, we rely on appropriate safeguards where required by law, including:

  • Standard Contractual Clauses approved by the European Commission
  • Applicable adequacy decisions
  • Other lawful transfer mechanisms

19. Data Retention

We retain personal data for as long as necessary to provide the Services, maintain your account, comply with legal obligations, resolve disputes, and enforce our agreements.

In general:

  • Account-related data is stored until account deletion
  • Transactional and invoice-related data may be retained for the period required by applicable accounting and tax laws
  • Technical logs and analytics data may be retained for a limited period necessary for security, diagnostics, and service improvement

20. Children's Privacy

backiee Services are not directed to children under the age of 13.

We do not knowingly collect personal information from children under 13. If we become aware that such information has been provided, it will be deleted.

Parents or guardians who believe their child has submitted personal information may contact us at Contact us.

If local law in your jurisdiction requires a higher minimum age for valid consent to data processing, the applicable local legal standard will apply.

21. Your Data Protection Rights

Depending on your location and applicable law, you may have the following rights regarding your personal data:

  • Right to access your personal data
  • Right to correct inaccurate or incomplete information
  • Right to request deletion of personal data
  • Right to restrict processing
  • Right to data portability
  • Right to object to certain types of processing
  • Right to withdraw consent where processing is based on consent
  • Right to lodge a complaint with a supervisory authority

Most of these rights can be exercised directly through your Account page. You may also contact us through our Contact us page.

22. Supervisory Authority

If you believe your data protection rights have been violated, you have the right to lodge a complaint with your local supervisory authority.

If you are located in Hungary, you may contact:

Hungarian National Authority for Data Protection and Freedom of Information (NAIH)
https://naih.hu

23. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When changes occur, the updated version will be published on this page with the revised update date.

We encourage users to review this Privacy Policy periodically.

24. Contact

If you have any questions regarding this Privacy Policy or data protection matters, please contact us.

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